Echinacea purpurea - purple coneflower - the genus name is from the Greek echino, meaning hedgehog, an allusion to the spiny, brownish central disk. Photo taken at the Lady Bird Johnson Wildflower Center in Austin, Texas, by Bruce Leander.

Echinacea purpurea - purple coneflower - the genus name is from the Greek echino, meaning hedgehog, an allusion to the spiny, brownish central disk. Photo taken at the Lady Bird Johnson Wildflower Center in Austin, Texas, by Bruce Leander.