Scott Stratten

@unmarketing

Author, Speaker and kind of a big deal on a fairly irrelevant soc media site which inflates my self-importance.

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YA! The potential cover for the UnMarketing book! Due out Fall 2010. #UnBook

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800 days ago

YA! The potential cover for the UnMarketing book! Due out Fall 2010. #UnBook

32 Comments

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francavilla 797 days ago

I'd be up to do some cover designs.

francavilla 797 days ago

The United Nations has a guide to Marketing?

shelhorowitz 797 days ago

Hate to be the voice of doom here, but no. Even an un-marketer needs something more than the brown-paper-bag look. And I want to know a bit more than the subtitle gives me. Maybe the word "marketing in a fancy script with a big red cross-out or the old re

SparkCreativeUK 797 days ago

Sorry, let me clarify. I think it's too designed. It's trying too hard to be unmarketing, but IMHO it's much too considered - it lacks the originality and individuality of the website.

SparkCreativeUK 797 days ago

Sorry, let me clarify - It's a piece of highly designed, not all that unique work, lacking the individuality and point of difference of the excellent umarketing website. IMHO.

EmbracingYOU 797 days ago

Congratulations Scott. I'm not sure if you know but many of us have been waiting for years for your book. Well done and I think the cover is great - hope you go with as I'll be looking for the brown cover in local bookstores! :-)

teritemme 797 days ago

Love it!

roysaunderson 798 days ago

Gee...the overall idea is fantastic...I am agreeing with a few on the fact the "UN" is disassociated from "marketing" to become "U.N." VERY CLOSE!!!

ediemcrae 798 days ago

Simple and very UN-marketing to me. Can't wait to read--would love to pre-order as well. ;-)

SparkCreativeUK 798 days ago

Part 2: You don't need the caps on "Marketing" or "Engaging". It's not considered to be correct typography. Other than that, I love it! ;)

SparkCreativeUK 798 days ago

It works ok, but for me it's not 'Unmarketing' enough. The ultimate cover would just be the brown paper with "Unmarketing by Scott Stratten" written in your own handwriting. It looks a little too designed. The use of a strapline is very marketing-y too. A

beckinoles 798 days ago

Can't wait to read it!

nita_o 798 days ago

I Like...I Like....

MarkLewisJohnso 798 days ago

Clean. Great brand. Love it. Can I pre-order?

sexythinker 798 days ago

Love it!

GrassrootsMktg 798 days ago

COOL! So excited - gotta get me one! < L >

mindeliver 798 days ago

I can't wait to read your book and LOVING your blogs. I love your sense of humor!

tippingpt 798 days ago

Perhaps look at the entire word(s) being lower case, rather than all caps and initial caps. Like the organic style and stamping effect.

melbyforce 798 days ago

Love it. I didn't see the "U.N." until reading comments, but maybe "UN-" with the dash to emphasize it's part of the word?

adnez 798 days ago

Great but like Roger say UN can be a problem. Suggestion Un.